Market Analysis
As a full-service market research institute IMK naturally provides beyond the specific instruments a wide range of market and customer analyses. An extract of the frequently demanded instruments, where we are always happy to give you further information, can be seen in the following compilation:
- Customer needs and satisfaction analysis
- Customer loyalty and migrations- and cancellations analysis
- Market and market potential analysis
- Target group survey
- Employee satisfaction analysis
- Sponsoring efficiency measurement
- Conjoint measurement analysis
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